Fruitlands Museum Identity
Fruitlands Museum, located in Harvard, MA, was founded in 1914 by Clara Endicott Sears
on over 200 acres of rolling land. It takes its name from an experimental Utopian Community founded on the site in 1843 by Bronson Alcott and Charles Lane.
on over 200 acres of rolling land. It takes its name from an experimental Utopian Community founded on the site in 1843 by Bronson Alcott and Charles Lane.
The visual identity of Fruitlands stems from the land upon which the museum stands.
Aside from presenting visitors with an awe striking view, the landscape offers one of the most unique features of this establishment. The grounds serve to connect various cultural backgrounds while providing an extension for educational opportunities and further discovery.
